Music industry's advanced training programme
BIME CAMPUS is the cycle of intensive theoretical and practical training given over three days by great professionals in the sector aimed at anyone who wants to deepen their knowledge of the music industry and create connections with other entrepreneurs and professionals on both sides of the Atlantic.
BIME CAMPUS is organized in collaboration with Lanbide and Department of Labour and Employment – Basque Government
WEDNESDAY 26th OCT
09:15-9:30 | Presentation
09:30-10:30 | The importance of support networks for community building
We will talk about how to create a project with the aim of creating a community or a space, what are the points to take into account when it comes to make it grow, how to be consistent with our speech and principles, how to always work for the reason why we started when new challenges arise, all with my experience in the world of music and independent clubbing and my projects CHICA and BAM BAM as a common thread.
With ROCIO TORRES (ES) – CHICA – Founder
10:40-11:40 | CSR & Creativity for festivals
With ANDREA LAMOUNT (ES)- BRUNCH-IN / SOUND EARTH LEGACY – Directora de RSC & Relaciones Institucionales de Brunch -In
11:50-12:50 | New platforms for artist promotion
In this masterclass we will learn the keys to create formats that are a reference for the Z generation and at the same time serve as a promotional tool for artists. The curatorship of these formats has become a key factor to understand why they are so successful among young people and to find the key to give a prescriptive character to a format.
Wiht GENIS PENA (ES)- GALLERY- Project Manager
13:00-14:00 | Learn how to make a marketing plan in RRSS, Occupying Business Manager of Facebook & Youtube ADS.
In this masterclass you will learn how to set up an account in Business Manager and Google ADS, and then understand how to execute campaigns according to the objectives of a music release, mainly focused on Expectation (Pre-save), Traffic to the main platforms (Spotify, Website, Youtube etc), and content reproduction on Youtube and Instagram.
With DIEGO MATÍAS MONJE (CL) – CACTUS MUSIC – CEO & Founder
15:30-16:15 | Optimization of music metadata for web 2.0 and web 3.0
Metadata ensures that songs are ready for distribution and release. If your metadata is not in order, the music is simply not ready to share… The information you enter as metadata allows the music to be stored, classified and identified correctly wherever the music is available. In this presentation we will learn the steps to follow for an optimization of the metadata essential for web 2.0 and web 3.0.
With CAROLINA CASTILLA (US) – LOVE MY ROBOT – Artist / Founder
THURSDAY 27th OCT
10:40-11:40 | Youth Culture...Do we really understand it?
Nailing the new consumption habits of young people. Catering to their needs with engaging content and developing memorable experiences for them.
With LALO ROJAS (MX)- CABALLEROS -Jefe
11:50-12:50 | WEB 3.0: "Will the revolution be tokenized?
With FRANKIE PIZA (ES) – GUZZU – Chief Creative Officer y Co-Fundador and ARNAU SABATÉ (ES) – GUZZU – CEO & Co-Founder
13:00-14:00 | Communication/art and emotions: tyrannies of capital and ruts.
With ALICIA ALVAREZ (ES) – LAREFUGIA – Creadora
Guide students throughout a complex, dynamic and innovative industry that is constantly reinventing and therefore, it’s full of possibilities.
Create an environment to help youngster to start writing a future in music.
Offer a theoretical & practical knowledge basis to start a professional career in the music sector and to consolidate a previous trajectory with the best international experts.
Establish alternative routes in the music industry that facilitate and multiply artistic and professional flows between Latin America and Europe.